Luxcelerate

Luxury Business Mastery

This is the luxury business course I wish existed when I started my own business. It distils everything I know into practical, effective and bite size pieces. Regardless of the barrier to entry or how saturated a market or sector appears to be, it is still absolutely possible to make your own mark and awaken your worth. A sneak peek of some of what is included in the course:

HOW TO CREATE A LUXURY MINDSET, AWAKEN YOUR WORTH AND CHARGE YOUR VALUE
THE SECRETS OF SUCCESSFUL LUXURY BRANDING AND MARKETING AND WHY LUXURY BRANDING IS DIFFERENT
HOW TO BUILD THE LUXURY BUSINESS ASSETS THAT ATTRACTS THE RIGHT LUXURY CLIENT FOR YOU
THE DIFFERENT TYPES OF LUXURY CLIENTS AND WHERE TO FIND THEM
STRATEGIES FOR CUSTOMISING YOUR SERVICES AND PRODUCTS TO SUIT YOUR IDEAL LUXURY CLIENT
HOW TO ATTRACT YOUR IDEAL LUXURY CLIENT AND WHY LUXURY CLIENTS ARE DIFFERENT
“SELLING” TO HIGH END CLIENTS AND OVERCOMING THEIR OBJECTIONS

Elizabeth has given me the tools and confidence to start my journey in promoting weddings at our venue to the right market segment.

Elizabeth’s understanding and experience from creating and positioning her own extremely successful business shines through. Along with her positive attitude and healthy wish to see your business succeed, she is the perfect person to help you flourish. I highly recommend spending some time with Elizabeth – I am excited to start and also intend to be back for more!

- Nikki Harris, One Great George Street

The course will be taught by me based on my experience of building my business from scratch with no contacts or financial backing. I established my luxury business in a highly competitive market during a financial downturn and have made it one of the most sought after confectionery companies in the world. I will also be bringing in successful luxury experts, business owners and coaches who have first hand experience of directly working with your dream clients.

This course does not just cover luxury sales techniques, as crucial as that is. It goes much deeper. It is a holistic programme that starts with you, how you view your worth and how intentional you are about taking your business to the next level. The change you seek won’t happen overnight. But taking the right steps in the right direction will move you towards luxury business mastery.

At the moment the world is undergoing a big reset and a new reality has emerged which has given rise to a new type of luxury consumer. Studies have shown that luxury clients are still buying and will continue to buy. So right now is the time to prepare your business for the luxury market and position yourself to serve up real value to luxury clients.

My lightbulb moment led to a process of working on my business and not just working in my business. You simply cannot cheat the grind.

Getting brand recognition and an incredible reputation for being the best is one thing. Maintaining it and remaining one of the best is another thing. The process of luxury business mastery is achievable. If I can do it, so can you.

Right now you may be struggling with a blank events calendar and an empty bank account. But please know this. You have the talent for your craft and passion which makes you uniquely different and it’s precisely what will help attract your type of luxury client. How it will get done is where I come in. Action by action, activity by activity, I will teach you how to use luxury business mastery to create financial stability.